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The Dahlias: DLF’s ₹8,000 Crore Investment in Gurugram’s Luxury Market


In India’s rapidly evolving housing market, one trend has become increasingly clear—bigger homes are in bigger demand. The rise of 3–4 BHK apartments is transforming the dynamics of real estate, especially in metropolitan cities like Gurgaon, Noida, Bengaluru, and Hyderabad.
When you hear about a developer selling ₹1,400 crore worth of real estate in one go, the first reaction is usually–wow, that’s huge! But when you look closer at what DLF just pulled off in Haryana, it’s not just about the number. It tells a bigger story about how the state’s real estate market is maturing, and honestly, it gives you a sense of how much people’s preferences have changed.
When we think of Gurugram’s Golf Course Road, images of opulence, architectural marvels, and ultra-exclusive addresses like DLF Camellias come to mind. This is an area where property prices soar past ₹100 crore, where luxury is not an aspiration but an everyday reality. Yet, a recent viral video has shattered this image, exposing the vulnerability that lies beneath the glamour.
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